GDPR

Our company is aware of the privacy policy and therefore we provide the full text of the privacy policy:

Declaration on the processing of personal data pursuant to Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the processing of personal data and on the information of data subjects (hereinafter referred to as "GDPR").

  1. Basic provisions

Pursuant to Article 4(7) of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter: "GDPR"), the data controller is Water Element, s.r.o., ID No.: 28345312, Rokycanova 57, 615 00 Brno, registered in the Register of the Court of Registration of the City of Brno, File No.: C 62707 (hereinafter: the "Controller").

The contact details of the Controller are the address: Water Element s.r.o., Rokycanova 57, 615 00 Brno, info@kayak-shop.eu.

Identifiable natural person; an identifiable natural person is a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, a network identifier or to one or more specific elements of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.

  1. Sources and categories of personal data processed

The controller processes personal data that you have provided to the controller or personal data that the controller has obtained as a result of processing your order.

The controller processes your identification and contact data and the data necessary for the performance of the contract.

III.Legal basis and purpose of the processing of personal data

The lawful basis for the processing of personal data is:

performance of a contract between you and the controller pursuant to Article 6(1)(b) of the GDPR,

the legitimate interest of the controller in the provision of direct marketing (in particular the sending of commercial communications and newsletters) pursuant to Article 6(1)(f) of the GDPR,

Your consent to processing for the purpose of providing direct marketing (in particular for sending commercial communications) pursuant to Article 6(1)(a) GDPR in conjunction with Section 7(2) of Act No. 480/2004 Coll. on Certain Information Society Services, if no order for goods or services has been placed.

The purpose of the processing of personal data is:

when placing an order, personal data is required that is necessary for the successful processing of the order (name and address, contact), the provision of personal data is a necessary requirement for the conclusion and performance of a contract, without the provision of personal data, it is not possible to conclude a contract or its performance by the operator,

to determine your satisfaction with your purchase by means of e-mail questionnaires within the framework of the Verified Customers programme, in which our e-shop is involved. These are sent to you every time you make a purchase with us, unless you refuse to receive our commercial communications or withdraw your consent pursuant to Section 7(3) of Act No. 480/2004 Coll. on Certain Information Society Services. We use processors such as the operators of Heureka.cz, Zbozi.cz, Google.com to send you questionnaires, evaluate your feedback and analyse our position on the market; for these purposes, we may pass on information about the goods you have purchased and your e-mail address.

Automatic individual decision-making within the meaning of Article 22 of the GDPR takes place on the part of the controller. You have given your explicit consent to such processing.

  1. Data retention period

The controller retains personal data:

for the period necessary for the exercise of the rights and obligations arising from the contractual relationship between you and the controller and for the exercise of claims arising from that contractual relationship (15 years from the termination of the contractual relationship).

for as long as you withdraw your consent to the processing of personal data for marketing purposes, but no longer than 10 years if the personal data is processed on the basis of consent.

After the expiry of the retention period, the controller shall delete the personal data.

  1. Recipients of personal data (subcontractors of the controller)

Recipients of personal data are persons:

persons involved in the execution of payments under the contract, the provision of e-shop administration services Shoptet a.s.) and other services in connection with the operation of the e-shop, the provision of arketing services.

The controller intends to transfer personal data to a third country (to a country outside the EU) only in the case of a chat window on the site, when using offline communication with the client on the basis of the client's inquiry, whereby the data may be stored for a maximum of 1 year.

A list of processors can be found here:

Seznam.cz, a.s., ID: 26168685, Radlická 3294/10, Praha 5

Direct Parcel Distribution CZ s. r. o., Modletice 135, 251 01 Říčany u Prahy

General Logistics Systems Czech Republic s. r. o., Průmyslová 5619/1, 586 01 Jihlava

TOPTRANS EU, a.s., organizační složka,Opravářská 944/2, 102 00 Praha 15 - Hostivař

Czech Post, s.p., ID No.: 47114983, Prague 1, Politických vězňů 909/4, Postal Code 225 99

Heureka Shopping s.r.o., Prague, ID No.: 02387727

Allegro Retail a.s; U garáží 1611/1,Holešovice, Prague 7 Postal Code 170 00

Zásilkovna s.r.o.; Českomoravská 2408/1a,190 00 Prague 9

STAJA s.r.o.; Koberovy 128, Koberovy, 468 22, Czech Republic

Gebrüder Weiss spol. s r.o.; Syrovice 603, 664 67 Syrovice

Heureka - Verified by customers

We measure your satisfaction with your purchase through email questionnaires as part of the Verified by Customers programme, which our e-shop is involved in. These are sent to you every time you make a purchase with us, unless you refuse to receive them in accordance with Section 7(3) of Act No. 480/2004 Coll. on Certain Information Society Services. The processing of personal data for the purpose of sending questionnaires within the framework of the Verified Customers programme is carried out on the basis of our legitimate interest, which consists in ascertaining your satisfaction with your purchase with us. For sending questionnaires, evaluating your feedback and analysing our market position, we use an intermediary, the operator of the Heureka.cz portal, to whom we may pass information about the goods you have purchased and your e-mail address for these purposes. When sending e-mail questionnaires, your personal data is not passed on to any third party for its own purposes. You can object to the sending of email questionnaires within the framework of the Verified Customers programme at any time by refusing further questionnaires using the link in the email with the questionnaire. If you object, we will no longer send you the questionnaire.

  1. Use of cookies

Cookies are text files containing small amounts of information that are downloaded to your device when you visit our website. Cookies are then sent back to the website or to another website that recognises them on each subsequent visit.

Cookies perform a variety of tasks, such as allowing you to navigate between websites efficiently, remembering your preferences and generally improving your user experience. They can also ensure that the ads you see online are better tailored to your personality and interests.

VII. We use the following cookies on this website:

Necessary cookies: are necessary for the operation of the website, for example, to allow you to log into secure areas of the website and for other basic website functions. This category of cookies cannot be disabled.

Analytical/statistical cookies: allow us, for example, to recognise and track the number of visitors and monitor how our visitors use the website. They help us improve the way the site works, for example by making it easier for users to find what they are looking for. We only run these files with your prior consent.

Advertising cookies: are used to track preferences and allow us to show you advertising and other content that best matches your interests and online behaviour. We only run these cookies with your prior consent.

Please note that cookies may also be used by third parties (including, for example, external service providers) and/or may have access to data collected through cookies on the Website.

Further information about cookies and an up-to-date list of cookies can be found via individual web browsers, most commonly in the Developer Tools section.

Consent can be expressed via a checkbox in the cookie bar. You can also refuse cookies in your browser settings or set to use only some of them.

For more information about cookie management in individual browsers, please see the following links:

Internet Explorer - https://support.microsoft.com/cs-cz/help/17442/windows-internet-explorer-delete-manage-cookies

GoogleChrome https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=en

Firefox - https://support.mozilla.org/cs/kb/povoleni-zakazani-cookies

Safari - https://support.apple.com/cs-cz/guide/safari/sfri11471/mac

Opera - https://help.opera.com/cs/latest/security-and-privacy/

Microsoft Edge - https://docs.microsoft.com/cs-cz/sccm/compliance/deploy-use/browser-profiles 

VIII. Your rights in relation to the processing of personal data

The GDPR gives you the right, among other things, to contact us to request information about what personal data we process about you, to request access to that data and to have it updated or corrected or to restrict processing, to request a copy of the personal data we process, to request erasure of your personal data in certain situations, and to request portability of your personal data in certain cases. You can object to processing on the basis of legitimate interest.

If you believe that we are not handling your data correctly, you have the right to lodge a complaint withthe Data Protection Authorityor take your claims to court.

These terms and conditions are effective from 16.4. 2024

 This document has been translated by Deepl. It may contain inaccuracies due to automatic machine translation. Only the document in the Czech language is valid.